How-ToVolume 1 // Page 6 of 20

Digital Presence

Build a cult following by mastering your author profile and public identity.

Your author profile is your altar. Readers who love your work will visit it to understand who you are. Fill in your pen name with intention — it should reflect your genre's tone.

Write your bio in first person and third person: the first person version connects, the third person version commands authority. Use a profile image that matches your aesthetic — if you write dark fantasy, don't use a beach photo. Link your social media.

Pin your best story at the top of your profile. Update it every 90 days. The authors who build the largest followings on SOULPAD treat their profiles like a living document — always evolving, always authentic.

Your presence is the first chapter your readers experience before they open any of your books..

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